For more than two decades, GoPro has been the company that convinced millions of people to strap a camera to a surfboard, mountain bike, ski helmet, or race car. It practically invented the action camera category, turning everyday adventurers into filmmakers and building one of the most recognizable brands in consumer electronics. But after years of slowing sales and mounting competition, the company has just announced a move that could redefine what “GoPro” means altogether. more…
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The GoPro you grew up with is disappearing
